The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 02, 2022
Filed:
Feb. 13, 2014
Applicant:
Apple Inc., Cupertino, CA (US);
Inventors:
Michael Froimowitz Greenzeiger, Sunnyvale, CA (US);
Mehul K. Sanghavi, Sunnyvale, CA (US);
Ravindra M. Phulari, San Jose, CA (US);
Assignee:
Apple Inc., Cupertino, CA (US);
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01); G06Q 30/02 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/0269 (2013.01); G06Q 30/0242 (2013.01); G06Q 30/0273 (2013.01);
Abstract
Methods and arrangements are provided to valuate advertising slots for a client device based on events that are detected on the device. The cost of the advertising slots can vary according to the timing of the user interactions or according to different classifications for the client device that are determined based on the events. The cost of the advertising slot can be determined before or after the invitational content is provided to the client device.