The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 02, 2022
Filed:
Mar. 07, 2017
Opal Labs Inc., Portland, OR (US);
George M. Huff, Portland, OR (US);
David Gorman, Portland, OR (US);
Chris Campbell, Portland, OR (US);
John Koenig, Portland, OR (US);
Andrew Vy, Portland, OR (US);
Federico Carthy, Portland, OR (US);
Daniel Miller, Portland, OR (US);
Opal Labs Inc., Portland, OR (US);
Abstract
Embodiments include an omni-channel analytics branding insights engine. The omni-channel analytics branding insights engine can include an omni-channel platform data store configured to receive and store brand data, and an insights interface logic section. The insights interface logic section can receive brand data from the omni-channel platform data store. The insights interface logic section can include an interactive report generator, which can process the brand data, and generate one or more interactive reports based on the brand data for display on a display device. The omni-channel brand analytics insights engine quantifies branding strategies and assists in the understanding of what stories and themes drive the greatest impact, thereby providing key insights for optimizing current and future branding strategies.