The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jul. 26, 2022

Filed:

Oct. 28, 2020
Applicant:

Cox Communications, Inc., Atlanta, GA (US);

Inventors:

Ray Killick, Atlanta, GA (US);

Ramkumar Krishnan, Atlanta, GA (US);

Jayasri Devalapalli, Atlanta, GA (US);

Muhammad Raza, Atlanta, GA (US);

Assignee:

Cox Communications, Inc., Atlanta, GA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04N 21/442 (2011.01); H04N 21/61 (2011.01); H04N 21/45 (2011.01); G06N 20/00 (2019.01); H04N 21/438 (2011.01); G06Q 30/02 (2012.01); H04N 21/81 (2011.01);
U.S. Cl.
CPC ...
H04N 21/44209 (2013.01); G06N 20/00 (2019.01); G06Q 30/0205 (2013.01); G06Q 30/0264 (2013.01); H04N 21/4383 (2013.01); H04N 21/4524 (2013.01); H04N 21/6118 (2013.01); H04N 21/812 (2013.01);
Abstract

This disclosure describes systems, methods, and devices related to network resource management and content delivery. A method may include a first device determining a first bandwidth demand associated with a second device sending a first addressable advertisement using a data over cable service interface specification (DOCSIS) bandwidth using a first advertisement spot for a first linear segment addressability (LSA) television channel, and determining a second bandwidth demand associated with the second device sending a second addressable advertisement using the DOCSIS bandwidth for presentation using a second advertisement spot. The method may include determining that the first bandwidth demand is below a threshold bandwidth, and determining that the second bandwidth demand exceeds the threshold bandwidth. The method may include sending a reference to the first addressable advertisement over the DOCSIS bandwidth for presentation using the first advertisement spot and, and determining a recommendation associated with presentation of the second addressable advertisement.


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