The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jul. 19, 2022
Filed:
Nov. 20, 2019
Walmart Apollo, Llc, Bentonville, AR (US);
Luyi Ma, Sunnyvale, CA (US);
Hyun Duk Cho, San Francisco, CA (US);
Sushant Kumar, Sunnyvale, CA (US);
Kannan Achan, Saratoga, CA (US);
Walmart Apollo, LLC, Bentonville, AR (US);
Abstract
This application relates to apparatus and methods for automatically determining and providing item category advertisement recommendations. In some examples, a computing device obtains transaction data identifying historical transactions. The computing device generates a first model, and trains the first model with non-seasonal data. The computing device generates a second model, and trains the second model with seasonal data. The computing device then generates a seasonal re-rank model based on the first model and the second model. The seasonal re-rank model, when executed, identifies probabilities of purchase of categories of items. In some examples, the computing device selects item advertisements to provide for display to a customer based on the probabilities of purchase of categories of items determined by the seasonal re-rank model. The selected item advertisements may be displayed to the customer, for example, on a website.