The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jul. 12, 2022
Filed:
Feb. 04, 2020
Microsoft Technology Licensing, Llc, Redmond, WA (US);
Sneha S. Chaudhari, Sunnyvale, CA (US);
Mahesh S. Joshi, Belmont, CA (US);
Gungor Polatkan, San Jose, CA (US);
Deepak Kumar Dileep Kumar, Sunnyvale, CA (US);
Microsoft Technology Licensing, LLC, Redmond, WA (US);
Abstract
In an embodiment, the disclosed technologies include determining a digital identifier, computing, using aggregate digital event data obtained from at least one computing device, digital feature data relating to the digital identifier, inputting the digital feature data relating to the digital identifier into a digital model that has machine-learned correlations between digital feature data and digital propensity prediction values, receiving, from the digital model, a predicted propensity value associated with the digital identifier, determining a propensity score based on the predicted propensity value, causing a digital content item to be displayed on a user interface of a network-based software application associated with the digital identifier if the propensity score satisfies a propensity criterion.