The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jun. 21, 2022

Filed:

Jul. 31, 2019
Applicant:

Microsoft Technology Licensing, Llc, Redmond, WA (US);

Inventors:

Parag Agrawal, Sunnyvale, CA (US);

Aastha Jain, Sunnyvale, CA (US);

Yafei Wang, Sunnyvale, CA (US);

Ashwin Narasimha Murthy, Sunnyvale, CA (US);

Assignee:
Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06F 16/2457 (2019.01); G06N 20/00 (2019.01); G06F 16/248 (2019.01);
U.S. Cl.
CPC ...
G06F 16/24578 (2019.01); G06F 16/248 (2019.01); G06N 20/00 (2019.01);
Abstract

Technologies for scoring and ranking cohorts containing content items using a machine-learned model are provided. The disclosed techniques include a cross-cohort optimization system that stores, within memory, cohort definition criteria for each cohort of a plurality of cohorts. The optimization system, for a particular user, for each cohort, identifies a plurality of content items that belong to the specific cohort based upon the cohort definition criteria. Using a machine-learned model, the optimization system generates a score for the specific cohort with respect to the particular user's intentions. The optimization system generates a ranking for the plurality of cohorts based on the respective scores of each cohort. The optimization system causes the plurality of content items of each cohort to be displayed concurrently on a computing device of the particular user. Display order for the plurality of cohorts is based on the ranking determined for the plurality of cohorts.


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