The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
May. 31, 2022

Filed:

Apr. 05, 2021
Applicant:

The Nielsen Company (Us), Llc, New York, NY (US);

Inventor:

Sonya Gierada, London, GB;

Assignee:

The Nielsen Company (US), LLC, New York, NY (US);

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06F 15/16 (2006.01); H04L 67/50 (2022.01); H04L 67/02 (2022.01); H04N 21/258 (2011.01); H04N 21/442 (2011.01);
U.S. Cl.
CPC ...
H04L 67/22 (2013.01); H04L 67/02 (2013.01); H04N 21/25808 (2013.01); H04N 21/25891 (2013.01); H04N 21/44222 (2013.01);
Abstract

Methods and apparatus for adjusting model threshold levels are disclosed. An example apparatus includes memory; and processor circuitry to execute machine readable instructions to: generate an adjusted count of users by applying an adjustment factor based on volume estimates and an updated total volume target to an absolute count of users; and adjust the model threshold based on the adjusted count of users by: determining a decreased model threshold, the decreased model threshold being less than the model threshold; determining a decreased model total based on lookback model score data, the decreased model total corresponding to a number of users that studies the decreased model threshold; and when a first difference between (A) the decreased model total and (B) adjusted absolute count of users is smaller than a second difference, replacing the model threshold with the decreased model threshold.


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