The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
May. 10, 2022
Filed:
May. 31, 2017
Juniper Networks, Inc., Sunnyvale, CA (US);
Brian M. Cooper, Fremont, CA (US);
Thomas P. McCarthy, Somerville, CA (US);
Shalini Ruppa Subramanian, San Ramon, CA (US);
Krishnakumar Angia Ramamoorthy, San Jose, CA (US);
Michael E. Marcellin, Los Gatos, CA (US);
Min Guo, Sunnyvale, CA (US);
Nancy G. Weintraub, Los Altos, CA (US);
Spandan Shivannaiah, Mysore, IN;
Srinivas Attili, Bangalore, IN;
Juniper Networks, Inc, Sunnyvale, CA (US);
Abstract
The disclosed method may include (1) deploying a virtual-tracking technology across a plurality of customer-facing platforms, (2) detecting, via one customer-facing platform, a first touchpoint between a browser of a contact related to a buyer-side business and a seller-side business, (3) generating, by way of the virtual-tracking technology, a cookie that is linked to the buyer-side business, (4) dropping the cookie into the browser of the contact during the first touchpoint, (5) detecting, via another customer-facing platform, a second touchpoint between the browser of the contact and the seller-side business based at least in part on the cookie, and then (6) tracing a customer journey that (A) represents the interactions between the buyer-side business and the seller-side business via the contact and (B) accounts for the first touchpoint and the second touchpoint. Various other systems, methods, and computer-readable media are also disclosed.