logo

For the Inventor, By the Inventor

The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Patent No.:

US 11272249 B1

PDFFull Text
Date of Patent:
Mar. 08, 2022

Filed:

Nov. 02, 2020

Methods and apparatus to collect distributed user information for media impressions

Applicant:

The Nielsen Company (Us), Llc, New York, NY (US);

Inventors:

Steven J. Splaine, Tampa, FL (US);

Adrian Swift, Brooklyn, NY (US);

Assignee:

THE NIELSEN COMPANY (US), LLC, New York, NY (US);

Attorney:

Hanley, Flight & Zimmerman, LLC

Primary Examiner:

Michael B Pierorazio

Int. Cl.
CPC ...
H04N 7/16 (2011.01); H04N 21/442 (2011.01); H04N 21/84 (2011.01); H04N 21/61 (2011.01); H04L 67/53 (2022.01); H04L 67/50 (2022.01); G06Q 30/02 (2012.01); H04N 21/258 (2011.01); H04N 21/426 (2011.01); H04N 21/4782 (2011.01); H04N 21/658 (2011.01); H04N 21/4788 (2011.01); H04L 67/02 (2022.01); H04N 21/81 (2011.01); H04L 67/306 (2022.01);
U.S. Cl.
CPC ...
H04N 21/44213 (2013.01); G06Q 30/0201 (2013.01); H04L 67/20 (2013.01); H04L 67/22 (2013.01); H04N 21/25866 (2013.01); H04N 21/42684 (2013.01); H04N 21/44222 (2013.01); H04N 21/4782 (2013.01); H04N 21/6125 (2013.01); H04N 21/6175 (2013.01); H04N 21/6582 (2013.01); H04N 21/84 (2013.01); H04L 67/02 (2013.01); H04L 67/306 (2013.01); H04N 21/4788 (2013.01); H04N 21/812 (2013.01);
Abstract

A disclosed example apparatus includes means for storing a logged media impression for a media identifier representative of media accessed via the Internet, means for communicating to send a third-party device identifier or a user identifier corresponding to the user to a database proprietor when a user has not elected to not participate in third-party tracking corresponding to online activities, and receive user information from the database proprietor based on the third-party device identifier or the user identifier, and means for processing to log a demographic impression based on the media impression and the user information, and generate an impression report corresponding to the media based on the demographic impression.

Find Patent Forward Citations

Loading…