The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Mar. 01, 2022
Filed:
Jan. 06, 2017
Microsoft Technology Licensing, Llc, Redmond, WA (US);
Shaunak Chatterjee, Sunnyvale, CA (US);
Ankan Saha, San Francisco, CA (US);
Kinjal Basu, Stanford, CA (US);
Microsoft Technology Licensing, LLC, Redmond, WA (US);
Abstract
A system, a machine-readable storage medium storing instructions, and a computer-implemented method are described herein are directed to a Content Optimization Engine that determines a display probability for each content item in a set of content items. Each respective display probability corresponds to a given content item's probability of display in a specific content slot of a plurality of content slots in a social network feed of a target member account in a social network service. The Content Optimization Engine calculates a selection probability for each content item in an ordered set of the content items, based on each display probability and a set of interaction effects. The Content Optimization Engine causes display of the ordered set of content items in the target member account's social network feed based on satisfaction of the first and second targets.