The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Feb. 22, 2022

Filed:

Apr. 24, 2020
Applicant:

Thryv, Inc., D/FW Airport, TX (US);

Inventors:

Stephanie Peterson, Oak Creek, CO (US);

Or Yogev, Santa Monica, CA (US);

Assignee:

Other;

Attorneys:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/02 (2012.01); G06Q 10/04 (2012.01); G06N 20/00 (2019.01); G06F 16/28 (2019.01);
U.S. Cl.
CPC ...
G06Q 30/0244 (2013.01); G06F 16/283 (2019.01); G06N 20/00 (2019.01); G06Q 10/04 (2013.01); G06Q 30/0242 (2013.01); G06Q 30/0243 (2013.01); G06Q 30/0273 (2013.01);
Abstract

A method and apparatus for managing and integrating lead sources for a marketing/advertisement campaign on a platform that allocates and optimizes lead source budgets and provides a customer service and payment processing function. The present technology as disclosed and claimed herein provides a platform that is a customer retention and customer management system that is automated to provide lead estimations and optimizations to allocate and optimize lead source budgets where the system has a learning function that improves over time.


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