The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Feb. 01, 2022

Filed:

Sep. 21, 2015
Applicant:

Wal-mart Stores, Inc., Bentonville, AR (US);

Inventors:

Kannan Achan, Saratoga, CA (US);

Venkata Syam Prakash Rapaka, San Bruno, CA (US);

Jeremy King, San Jose, CA (US);

Assignee:

WALMART APOLLO, LLC, Bentonville, AR (US);

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06Q 30/02 (2012.01); G06Q 30/08 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/0255 (2013.01); G06Q 30/0277 (2013.01);
Abstract

A system and method for providing a customized user experience is presented. A system can include one or more processing modules and one more non-transitory storage modules. The usage history of a user can be tracked at an eCommerce retailer. Static information about the user can also be tracked. Thereafter, using the usage history, the static information, and the available promotions of the retailer, a probability of conversion can be calculated for each promotion. Thereafter, the promotion being displayed to the user can be based on the probability of conversion. Other embodiments are also disclosed herein.


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