The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jan. 25, 2022
Filed:
Dec. 23, 2010
Bruce Pollock, Omaha, NE (US);
Erika Nelson Kessenger, Denver, CO (US);
Bruce Pollock, Omaha, NE (US);
Erika Nelson Kessenger, Denver, CO (US);
Intrado Corporation, Omaha, NE (US);
Abstract
The illustrative embodiments described herein provide systems and methods for managing advertisements for advertisers. In one embodiment, a method includes receiving a set of advertising preferences from an advertiser. The set of advertising preferences includes advertiser-definable criteria controlling when to initiate an advertisement associated with the advertiser. The method also includes monitoring a set of events associated with event data to determine whether to initiate the advertisement during an event. The set of events are viewable on an interfacing device associated with a user. The method also includes initiating the advertisement during the event in response to the event data for the event meeting the criteria defined by the advertiser.