The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Nov. 09, 2021

Filed:

May. 31, 2019
Applicant:

Lendingclub Corporation, San Francisco, CA (US);

Inventor:

Wira Pradjinata, Fremont, CA (US);

Assignee:

LendingClub Corporation, San Francisco, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 16/28 (2019.01); H04L 29/08 (2006.01); G06F 16/22 (2019.01); G06F 16/2455 (2019.01); G06F 16/23 (2019.01); H04L 29/06 (2006.01);
U.S. Cl.
CPC ...
G06F 16/288 (2019.01); G06F 16/2228 (2019.01); G06F 16/2379 (2019.01); G06F 16/24568 (2019.01); H04L 67/22 (2013.01); H04L 67/42 (2013.01);
Abstract

Embodiments collect, from an event stream having both client-side and server-side information from multiple tracking sources, user interaction records for a web application and supporting systems. The records are stored in a data store, and are retroactively correlated with conclusive user identifiers and, if applicable, with areas of interest. Attribution of interaction records to conclusive identifiers and areas of interest is based on links that have been established between identifiers. Established identifier links may be subject to one or more link removal criteria. If link removal criteria is satisfied for an established link, the link is broken. Once a link is broken, interaction records, found in the data store, that are associated with the inconclusive identifier of the broken link are no longer associated with the conclusive identifier of the broken link. Each interaction record that is associated with a conclusive identifier is assigned a confidence metric for the association.


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