The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Oct. 12, 2021
Filed:
Feb. 07, 2020
Wayfair Llc, Boston, MA (US);
Robert H. Grant, Austin, TX (US);
Trudy L. Hewitt, Cary, NC (US);
Wayfair LLC, Boston, MA (US);
Abstract
Approaches presented herein enable evaluating a multimedia item to be posted to a website (e.g., social networking site, forum, blog, etc.) to determine whether a censoring action needs to be performed on the multimedia item prior to posting the multimedia item. Specifically, in response to a request to post a multimedia item to a website, the multimedia item is analyzed to determine a context of the multimedia item. The context may be derived from specific elements depicted in the multimedia item. Also, an entity (e.g., a person, logo, trademark, brand) may be identified. The preferences related to the entity are retrieved. The context is compared against the preferences of the entity to determine whether a variance exists. When a variance is determined, a censoring action related to the multimedia item may be performed prior to posting the multimedia item.