The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Oct. 05, 2021

Filed:

Apr. 26, 2019
Applicant:

Mastercard International Incorporated, Purchase, NY (US);

Inventors:

Walter F. Lo Faro, Chesterfield, MO (US);

Christopher J. Merz, Wildwood, MO (US);

Assignee:
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/02 (2012.01); G06Q 20/38 (2012.01); G06Q 20/34 (2012.01); G06Q 20/40 (2012.01); G07F 7/10 (2006.01);
U.S. Cl.
CPC ...
G06Q 20/389 (2013.01); G06Q 20/357 (2013.01); G06Q 20/405 (2013.01); G06Q 30/0203 (2013.01); G06Q 30/0226 (2013.01); G07F 7/1008 (2013.01); G06Q 30/0201 (2013.01);
Abstract

A computer-based method for managing a profile for a cardholder is provided. The cardholder having an account associated with a payment card. The method includes electronically receiving, at the computer, transaction information for a cardholder for transactions with at least a first business entity and a second business entity, the transaction information including data representing each transaction initiated by the cardholder using the payment card and at least one subdivision within the first business entity, the transaction information further including data representing each transaction initiated by the cardholder using the payment card and the second business entity. The method also includes electronically storing the transaction information within the database, generating a profile of the stored transaction information for the cardholder, the profile including a type, a recency and a frequency of transactions initiated by the cardholder using the payment card and the at least one subdivision, grouping the cardholder into a single cluster with other cardholders registered within the payment card network based on the profile of the cardholder and the other cardholders, and outputting marketing information based on the cluster.


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