The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Sep. 28, 2021
Filed:
Mar. 24, 2005
G. Thomas Des Jardins, Alexandria, VA (US);
Paul Miller, Washington, DC (US);
Jeffrey Dalton Porter, Flower Mound, TX (US);
Bryan Slavin, Rockville, MD (US);
Mark Westling, Chevy Chase, MD (US);
G. Thomas Des Jardins, Alexandria, VA (US);
Paul Miller, Washington, DC (US);
Jeffrey Dalton Porter, Flower Mound, TX (US);
Bryan Slavin, Rockville, MD (US);
Mark Westling, Chevy Chase, MD (US);
Verizon Media Inc., New York, NY (US);
Abstract
The amount of dynamic content consumed by an audience at one or more locations in one or more content sites may be determined. This information may then be used by an inventory management system to forecast or estimate the future available advertising inventory at the locations. When the entity receives an insertion order, the entity may use the forecasted advertising inventory to help determine the locations to which the campaign should be allocated and when the advertising campaign should be scheduled so that the requirements of the advertising campaign can be met.