The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Sep. 14, 2021
Filed:
Jul. 24, 2017
Wal-mart Stores, Inc., Bentonville, AR (US);
Girish Nath Natarajan, Fremont, CA (US);
Chintan Jagdish Rita, Sunnyvale, CA (US);
Venkata Pranay Kumar Sowdaboina, Sunnyvale, CA (US);
WALMART APOLLO LLC, Bentonville, AR (US);
Abstract
Systems and methods including one or more processing modules and one or more non-transitory storage modules storing computing instructions configured to run on the one or more processing modules and perform acts of creating a unique identification (UID) for an online advertisement for an item available for sale from an online retailer, publishing the online advertisement with the UID for the item in an online medium of the online retailer, receiving a user selection of the online advertisement with the UID, coordinating displaying a landing webpage for the item from the online retailer on an interface of the user electronic device, recording the user selection of the online advertisement with the UID in an event log, and extracting the UID from the event log to track clicks of the online advertisement when published.