The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Sep. 07, 2021

Filed:

Mar. 03, 2020
Applicant:

Google Llc, Mountain View, CA (US);

Inventors:

Aayush Himanshu Upadhyay, San Francisco, CA (US);

Neel Mamidi Rao, San Francisco, CA (US);

Assignee:

Google LLC, Mountain View, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06T 15/00 (2011.01); G06T 19/00 (2011.01); G06F 3/01 (2006.01); G06F 3/0481 (2013.01);
U.S. Cl.
CPC ...
G06T 15/005 (2013.01); G06F 3/013 (2013.01); G06F 3/04815 (2013.01); G06T 19/003 (2013.01); G06T 19/006 (2013.01); G06F 3/016 (2013.01);
Abstract

Systems, methods, devices, and other techniques for rendering content in a 3D environment. In some implementations the system includes a memory subsystem, a communications interface, a rendering engine, an input handling apparatus, and a virtual object manager. The memory subsystem is configured to store first data that (i) defines a three-dimensional (3D) environment and (ii) identifies a virtual object in the 3D environment. The communications interface is configured to transmit requests over a network for third-party content to display with the virtual object in the 3D environment and to receive third-party content responsive to the requests. The rendering engine is configured to use the first data from the memory subsystem to render the 3D environment for presentation on a display device, including rendering the virtual object at a specified location of the 3D environment in a first mode in which the virtual object displays a first set of third-party content.


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