The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Sep. 07, 2021

Filed:

Jan. 14, 2016
Applicant:

Adobe Inc., San Jose, CA (US);

Inventors:

Anmol Dhawan, Uttar Pradesh, IN;

Stephane Moreau, L'Hay les Roses, FR;

Sachin Soni, New Delhi, IN;

Ashish Duggal, Delhi, IN;

Assignee:

ADOBE INC., San Jose, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/02 (2012.01); G06Q 30/06 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/0281 (2013.01); G06Q 30/0201 (2013.01); G06Q 30/0255 (2013.01); G06Q 30/0613 (2013.01);
Abstract

Techniques for generating leads for consumers using IoT devices at brick-and-mortar stores are provided. A retailer can determine a consumer's level of interest in a product and provide information or other benefits to the consumer. In some embodiments, sensor data from at least one of one or more consumer devices or IoT devices are received, the sensor data being indicative of interaction of a consumer with a product. One or more interactions of the consumer with the product are determined based on the received sensor data. An interaction database is searched for an interaction mapped to specific sensor data requirements matching the received sensor data. A leads score is calculated based on the one or more interactions, the leads score indicating an interest level of the consumer in the product. When the leads score exceeds a threshold, a lead is generated for the consumer.


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