The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 31, 2021
Filed:
Jun. 17, 2019
Google Llc, Mountain View, CA (US);
Ping Wu, Saratoga, CA (US);
Jennifer W. Lin, San Jose, CA (US);
Google LLC, Mountain View, CA (US);
Abstract
Methods, systems, and apparatus, including computer programs encoded on a computer-readable storage medium, and including a method for providing content based on social influence scores of publishers. The method comprises identifying a social influence score for each of a plurality of users associated with a social network where one or more of the users is also a publisher of content. The method further comprises receiving a request for content, the content to be delivered along with content provided by a content publisher. The method further comprises determining a social influence score for the particular content publisher and identifying one or more offers associated with content, where each offer is based at least in part on a specification by a content sponsor of at least a minimum social influence score for a given impression. The method further comprises providing a content item based on the one or more identified offers.