The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 31, 2021
Filed:
Dec. 29, 2020
Alipay (Hangzhou) Information Technology Co., Ltd., Zhejiang, CN;
Feng Qi, Hangzhou, CN;
Jia Yan, Hangzhou, CN;
Zhigang Hua, Hangzhou, CN;
Dingxiang Hu, Hangzhou, CN;
Yingping Cao, Hangzhou, CN;
Shuang Yang, Hangzhou, CN;
ALIPAY (HANGZHOU) INFORMATION TECHNOLOGY CO., LTD., Hangzhou, CN;
Abstract
Methods, systems, and apparatus, including computer programs encoded on computer storage media, for personalizing offers are provided. One of the methods includes: collecting response data comprising one or more offers made to each of a plurality of users of a platform and one or more corresponding responses, wherein the one or more offers are from a group of offer choices; creating a training dataset comprising the collected response data and one or more features associated with each of the plurality of users; training a machine learning model using the training dataset, wherein the trained machine learning model is configured to predict the plurality of users' responses to future offers; obtaining a plurality of projected profits for the platform using the trained machine learning model, wherein each of the plurality of projected profits corresponds to making one of the group of the predetermined offers to one of the plurality of users.