The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jul. 13, 2021
Filed:
Oct. 25, 2017
Facebook, Inc., Menlo Park, CA (US);
Himanshu Baweja, Sunnyvale, CA (US);
Aditya Gopal Bhandarkar, San Jose, CA (US);
Edward Young Zhang, San Francisco, CA (US);
Hao Lin, Fremont, CA (US);
Dheeraj Kumar Singh, San Jose, CA (US);
Chuan Wang, Fremont, CA (US);
You Zhou, San Bruno, CA (US);
Other;
Abstract
The present disclosure is directed to systems and methods for providing dynamic communication threads in response to a detected interaction with a sponsored digital content item. For example, systems and method described herein detect a user interaction with a sponsored digital content item and generate a screened communication thread between the user and the sponsor that is not available to the sponsor. The screened communication thread serves as a reminder to the user of the sponsored digital content item. Systems and methods described herein convert the screened communication thread to an open communication thread based on user interaction with the screened communication thread (e.g., after the user submits a reply in the screened communication thread). Thus, systems and methods described herein protect the user's online privacy unless and until the user indicates a desire to interact with the sponsor.