The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jun. 15, 2021
Filed:
Nov. 26, 2019
Comscore, Inc., Reston, VA (US);
Frank Eugene Pecjak, Fairfax, VA (US);
Brian Pugh, Reston, VA (US);
Ramzi Joseph Nasr, Falls Church, VA (US);
Balakrishnan Vinayak Nair, Herndon, VA (US);
Kris Johnson, Washington, DC (US);
Comscore, Inc., Reston, VA (US);
Abstract
Mobile usage data representing the access of one or more resources on a network by mobile devices is accessed. The mobile usage data includes information received from mobile devices as a result of beacon instructions included with the one or more resources. A first set of data representing information about accesses to the one or more resources by mobile devices with persistent beacon cookies is determined. A second set of data representing information about accesses to the one or more resources by mobile devices with non-persistent beacon cookies is determined. One or more adjustment factors are determined based on the first set of data. A count of unique visitors accessing the one or more resources from the mobile devices is determined based on a count of accesses by the mobile devices with persistent beacon cookies and a count of accesses by the mobile devices with non-persistent beacon cookies adjusted by the one or more adjustment factors.