The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jun. 01, 2021

Filed:

Sep. 11, 2018
Applicant:

Amazon Technologies, Inc., Seattle, WA (US);

Inventors:

John Martin Miller, Seattle, WA (US);

Anuj Chadha, Seattle, WA (US);

Anthony Crider, Mill Creek, WA (US);

Assignee:

Amazon Technologies, Inc., Seattle, WA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 16/00 (2019.01); G06F 16/957 (2019.01); G06F 3/0482 (2013.01); G06F 9/451 (2018.01); G06F 16/955 (2019.01); G06F 16/958 (2019.01); G06F 16/9535 (2019.01); G06F 40/279 (2020.01);
U.S. Cl.
CPC ...
G06F 16/9574 (2019.01); G06F 3/0482 (2013.01); G06F 9/451 (2018.02); G06F 16/955 (2019.01); G06F 16/9535 (2019.01); G06F 16/986 (2019.01); G06F 40/279 (2020.01);
Abstract

Techniques for improving dynamic content retrieval are described. In an example, a computer system may receive, from a content provider device, an intent description associated with providing content at a network resource. The computer system may determine a goal and a predicate based on the intent description and may select a workflow from a plurality of workflows based on the goal and the predicate. The workflow may be associated with determining a context of a network document based on historical behavior data of visitors to the network resource and on a taxonomy of the network resource. The computer system may determine the context based on an execution of the workflow, the historical behavior data, and the taxonomy. The computer system may store an association between the context and the content. The association may be usable to select the content for presentation in a network document of the network resource.


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