The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
May. 25, 2021

Filed:

Mar. 04, 2009
Applicants:

Ion Stoica, Piedmont, CA (US);

Hui Zhang, Pittsburgh, PA (US);

Inventors:

Ion Stoica, Piedmont, CA (US);

Hui Zhang, Pittsburgh, PA (US);

Assignee:

Conviva Inc., Foster City, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01); G06Q 30/02 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/0269 (2013.01); G06Q 30/0242 (2013.01); G06Q 30/0255 (2013.01);
Abstract

Delivering an advertisement is disclosed. Local user information is collected. Examples of local user information include language settings, web browser history, and actions taken by a user with respect to various applications. An advertisement is selected from a plurality of advertisements based at least in part on the local user information. The selected advertisement is caused to be displayed.


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