The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
May. 25, 2021
Filed:
Dec. 01, 2017
Facebook, Inc., Menlo Park, CA (US);
Tianshi Gao, Fremont, CA (US);
Pengjun Pei, Santa Clara, CA (US);
Bingqing Wang, Mountain View, CA (US);
Facebook, Inc., Menlo Park, CA (US);
Abstract
To present one or more content to users of an online system, the online system identifies a content evaluation pipeline including an order of a plurality of stages having one or more computer models for evaluating a likelihood of user interaction with a content item. The content evaluation pipeline selects a decreasing number of content items, from each stage of the order, according to the order of the stages in the order. The online system identifies a set of candidate modifications to one or more operational parameters of the content evaluation pipeline. For each candidate modification, the online system determines a compute time value and a content selection value. For a given amount of compute time, the online system optimizes the one or more operational parameters based on the determined content time value and the determined content selection value to increase the content selection value of the content evaluation pipeline.