The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
May. 04, 2021
Filed:
Aug. 01, 2016
Adobe Inc., San Jose, CA (US);
Kourosh Modarresi, Los Altos, CA (US);
Adobe Inc., San Jose, CA (US);
Abstract
Techniques for predicting a number of links an email campaign recipient will open are described. Elements in a dataset related to an email campaign are modeled using a tree structure, where nodes of the tree represent features of each element. A mean squared error is computed of an outcome for each of the elements to determine a weight for each respective tree. The weights are then regularized by applying a penalty, such as an elastic net penalty, to each of the weights. Then, the weights are applied to each of the trees. A weighted average of all of the outcomes of the trees is calculated, where the weighted average represents a prediction of an outcome resulting from a set of feature values. The feature values correspond to the nodes of each of the trees.