The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Apr. 06, 2021

Filed:

May. 12, 2020
Applicant:

Comscore, Inc., Reston, VA (US);

Inventors:

Brian Pugh, Sterling, VA (US);

Frank Eugene Pecjak, Fairfax, VA (US);

Assignee:

Comscore, Inc., Reston, VA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/02 (2012.01); G06F 11/34 (2006.01); H04L 12/26 (2006.01); G06F 16/958 (2019.01); H04L 29/06 (2006.01); H04L 29/08 (2006.01);
U.S. Cl.
CPC ...
G06Q 30/0201 (2013.01); G06F 11/3466 (2013.01); G06F 16/958 (2019.01); H04L 43/06 (2013.01); H04L 63/10 (2013.01); H04L 67/22 (2013.01); H04L 67/42 (2013.01); H04L 67/02 (2013.01);
Abstract

Measuring a networked audience is described. Initially, a first set of network usage data based on access of a resource by a first set of client systems is received. Next, a second set of network usage data based on access of the resource by a second set of client systems using a monitoring application installed on the second set of client systems is determined. Usage of the resource based on the first set of network usage data during a time period and one or more adjustment factors based on the second set of network usage data are determined. The determined usage is adjusted using the one or more adjustment factors. Finally, one or more audience reports for the resource using the adjusted usage are generated.


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