The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Apr. 06, 2021

Filed:

Oct. 31, 2019
Applicant:

Overstock.com, Inc., Midvale, UT (US);

Inventors:

Sam Noursalehi, Salt Lake City, UT (US);

Yugang Hu, Salt Lake City, UT (US);

Allen Joel Dickson, Eldersburg, MD (US);

Assignee:

Overstock.com, Inc., Midvale, UT (US);

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06F 17/00 (2019.01); G06F 40/106 (2020.01); G06N 20/00 (2019.01); G06F 16/93 (2019.01); G06N 7/00 (2006.01);
U.S. Cl.
CPC ...
G06F 40/106 (2020.01); G06F 16/93 (2019.01); G06N 7/005 (2013.01); G06N 20/00 (2019.01);
Abstract

A system and method is provided that ranks and sorts websites, apps, email, or VR environment content in real-time to increase engagement, CTR, conversions, and revenue. A client applies attributes to sections of the digital content. A server system tracks end user inputs and generates optimized layouts for the digital content, such as a webpage. The document layout is ordered or reorganized before or after the document is delivered to the end user.


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