The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Mar. 16, 2021
Filed:
Apr. 03, 2014
Adobe Inc., San Jose, CA (US);
Emre Demiralp, San Francisco, CA (US);
Walter W. Chang, San Jose, CA (US);
Adobe Inc., San Jose, CA (US);
Abstract
In techniques for causal modeling and attribution, a causal modeling application implements a dynamical causal modeling framework. Input data is received as a representation of communications between users, such as social media interactions between social media users, and causal relationships between the users can be determined based in part on the input data that represents the communications. Influence variables, such as exogenous variables and/or endogenous variables, can also be determined that influence the causal relationships between the users. A causal relationships model is generated based on the influence variables and the causal relationships between the users, where the causal relationships model is representative of causality, influence, and attribution between the users.