The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Mar. 09, 2021

Filed:

Aug. 15, 2019
Applicant:

Rovi Guides, Inc., San Jose, CA (US);

Inventors:

Albert Bennah, Cary, NC (US);

Jonathan B. Gilpin, Raleigh, NC (US);

James W. Lent, Durham, NC (US);

Kyle Miller, Durham, NC (US);

Bryan S. Scappini, Cary, NC (US);

Assignee:

ROVI GUIDES, INC., San Jose, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06T 11/60 (2006.01); G06Q 30/02 (2012.01); G06T 13/80 (2011.01); G06N 5/02 (2006.01);
U.S. Cl.
CPC ...
G06T 11/60 (2013.01); G06N 5/02 (2013.01); G06Q 30/0255 (2013.01); G06Q 30/0269 (2013.01); G06T 13/80 (2013.01);
Abstract

Methods and systems for inserting a push content item into a user display are described herein. The system identifies an object on a current output of an application on a device. The system also selects a push content item comprising an animatable graphic element from a database of push content. The system inserts the push content item at an insertion point in the current output and animates the animatable graphic element on the current output of the application. The system also causes at least one interaction of the animatable graphic element with the object on the current output of the application.


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