Automated predictive product recommendations using reinforcement learning

Abstract

Methods and apparatuses are described for automated predictive product recommendations using reinforcement learning. A server captures historical activity data associated with a plurality of users. The server generates a context vector for each user, the context vector comprising a multidimensional array corresponding to historical activity data. The server transforms each context vector into a context embedding. The server assigns each context embedding to an embedding cluster. The server determines, for each context embedding, (i) an overall likelihood of successful attempt and (ii) an incremental likelihood of success associated products available for recommendation. The server calculates, for each context embedding, an incremental income value associated with each of the likelihoods of success. The server aggregates (i) the overall likelihood of successful attempt, (ii) the likelihoods of success, and (iii) the incremental income values into a recommendation matrix. The server generates instructions to recommend products based upon the recommendation matrix.