The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Feb. 09, 2021
Filed:
Mar. 16, 2020
The Nielsen Company (Us), Llc, New York, NY (US);
Joseph Gregory Milavsky, Dunedin, FL (US);
Hashem Alsaket, Palos Hills, IL (US);
James Bartelme, Chicago, IL (US);
Jan Besehanic, Tampa, FL (US);
Edward Stembler, Odessa, FL (US);
The Nielsen Company (US), LLC, New York, NY (US);
Abstract
Methods, apparatus, systems and articles of manufacture to determine audio source impact on an audience of media are disclosed. A disclosed example method includes dividing monitored audio into successive audio segments including a first audio segment and a second audio segment. The example method also includes generating a first confidence value from the first audio segment and a second confidence value from the second audio segment, the first confidence value associated with a presence of a first audio source in the first audio segment, the second confidence value associated with a presence of the first audio source in the second audio segment. The example method includes determining an impact of the presence of the first audio source on audience ratings associated with the monitored audio based on the first confidence value, the first quantity of audience members, the second confidence value and the second quantity of audience members to determine.