The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Nov. 24, 2020
Filed:
Jun. 25, 2015
Applicant:
Transform SR Brands Llc, Hoffman Estates, IL (US);
Inventors:
Todd Schmeling, Gurnee, IL (US);
Christie Rugh, Woodstock, IL (US);
Gilead Fishel, Chicago, IL (US);
Jonathan Burr, Willow Springs, IL (US);
Assignee:
TRANSFORM SR BRANDS LLC, Hoffman Estates, IL (US);
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/06 (2012.01); G06Q 30/02 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/0253 (2013.01); G06Q 30/0629 (2013.01); G06Q 30/0631 (2013.01);
Abstract
Methods and apparatus are disclosed regarding an e-commerce system that promotes sales of products based on product comparisons. Some embodiments may present a marketing message that justifies a price difference between presented products based on attribute differences between the presented products.