The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Nov. 10, 2020

Filed:

Sep. 30, 2014
Applicant:

Nbcuniversal Media, Llc, New York, NY (US);

Inventors:

Azfar Inayatullah, Princeton Junction, NJ (US);

Sanjay Macwan, Marlboro, NJ (US);

Sowmya Gottipati, Marlboro, NJ (US);

Assignee:

NBCUniversal Media, LLC, New York, NY (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04N 21/235 (2011.01); H04N 21/422 (2011.01); H04N 21/258 (2011.01); G06Q 30/02 (2012.01); H04N 21/658 (2011.01); H04N 21/442 (2011.01); H04N 21/25 (2011.01); H04H 60/66 (2008.01); H04H 60/31 (2008.01); H04H 20/10 (2008.01);
U.S. Cl.
CPC ...
H04N 21/25891 (2013.01); G06Q 30/0261 (2013.01); G06Q 30/0269 (2013.01); H04H 60/31 (2013.01); H04H 60/66 (2013.01); H04N 21/251 (2013.01); H04N 21/25883 (2013.01); H04N 21/44218 (2013.01); H04N 21/44222 (2013.01); H04N 21/6582 (2013.01); H04H 20/103 (2013.01); H04N 21/42202 (2013.01);
Abstract

Digital content is indexed and available to be provided to a target audience based upon possible interest. Components and/or sensors detect audience-related data indicative of the target audience, possible audience interest, audience behavior, and other audience-related factors. Components and/or sensors detect device-related data indicative of available devices to which available content may be sent, transmission paths for the content, and related factors. An analysis and matching engine matches the available content to the target audience and one or more of the devices and selects content, devices, and transmission paths for directing the selected content for an enhanced audience experience.


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