The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Nov. 03, 2020

Filed:

Sep. 06, 2018
Applicant:

Ebay Inc., San Jose, CA (US);

Inventors:

Mihir Mehta, Tamil Nadu, IN;

Srinivasa Raghavan Ambikapathy, Tamil Nadu, IN;

Monica Swamiraj, Tamil Nadu, IN;

Kumaresan Manickavelu, Port Blair, IN;

Harishankar Nagarajan, Tamil Nadu, IN;

Badrinarayanan Ramaswami, Tamil Nadu, IN;

Assignee:

eBay Inc., San Jose, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01); G06Q 30/06 (2012.01); G06Q 30/02 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/0623 (2013.01); G06Q 30/02 (2013.01); G06Q 30/0201 (2013.01); G06Q 30/0603 (2013.01); G06Q 30/0631 (2013.01);
Abstract

A method and a system segmenting a user viewing listings in online publications to render the listing according to a rule received from a seller. For example, the system receives one or more listings submitted by a seller. The listing comprises one or more modifiable parameters. The system also receives a rule from the seller, the rule associated with a first listing of the one or more listings. A profile is associated with a user based on data collected about the user. The first listing is rendered to the user based on the profile associated with the user and the rule by modifying the one or more parameters.


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