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The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Patent No.:

US 10812869 B1

PDFFull Text
Date of Patent:
Oct. 20, 2020

Filed:

Dec. 28, 2015

Personalized integrated video user experience

Applicant:

Sony Corporation, Tokyo, JP;

Inventors:

Andrew M. Shenkler, Marina Del Ray, CA (US);

Loren H. McRoss, San Jose, CA (US);

Assignee:

Sony Corporation, Tokyo, JP;

Attorney:

Haverstock & Owens LLP

Primary Examiner:

Brian T Pendleton

Assistant Examiner:

Jean D Saint Cyr

Int. Cl.
CPC ...
H04N 21/234 (2011.01); H04N 21/2365 (2011.01); H04N 21/238 (2011.01); H04N 21/24 (2011.01); H04N 21/258 (2011.01); H04N 21/6373 (2011.01); H04N 21/647 (2011.01); H04N 21/81 (2011.01); H04N 21/2387 (2011.01); H04N 21/84 (2011.01); H04N 21/422 (2011.01); H04N 21/431 (2011.01); H04N 21/478 (2011.01); H04N 21/4784 (2011.01); G06Q 30/02 (2012.01); A63F 13/352 (2014.01); A63F 13/61 (2014.01); A63F 13/537 (2014.01); A63F 13/245 (2014.01); H04W 4/80 (2018.01);
U.S. Cl.
CPC ...
H04N 21/812 (2013.01); A63F 13/245 (2014.09); A63F 13/352 (2014.09); A63F 13/537 (2014.09); A63F 13/61 (2014.09); G06Q 30/0269 (2013.01); H04N 21/2387 (2013.01); H04N 21/23424 (2013.01); H04N 21/25883 (2013.01); H04N 21/4222 (2013.01); H04N 21/4312 (2013.01); H04N 21/4784 (2013.01); H04N 21/47815 (2013.01); H04N 21/84 (2013.01); H04W 4/80 (2018.02); G06F 2203/04804 (2013.01);
Abstract

A personalized integrated video user experience enables a user to view full screen streaming content utilizing an overlaid user interface to navigate throughout the experience. Included in the experience is scrubber branding as well as embedded unlockable contextual content that is presented to the user at specified times. The embedded unlockable or promotion of either digital contextual content or physical contextual goods is related to the content being streamed and enhances the user experience by enabling the user to perform additional actions such as purchasing items and acquiring additional information. An NFC-enabled or Bluetooth® device is able to be used to authenticate the experience as well as navigate content and interact with the streaming experience for an educational experience.

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