The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Sep. 29, 2020
Filed:
Sep. 26, 2018
Cognant Llc, Mountain View, CA (US);
Heng Wang, San Jose, CA (US);
Wei Yang, San Jose, CA (US);
Neal Nakagawa, San Jose, CA (US);
Daniel Gelman, Palo Alto, CA (US);
Matt Holland, Palo Alto, CA (US);
Ishan Upadhyaya, San Carlos, CA (US);
James Koh, Mountain View, CA (US);
Brian Walker, Union City, CA (US);
Susanna Orr, Palo Alto, CA (US);
Vivek Girotra, San Francisco, CA (US);
Owen S. Vallis, Santa Clara, CA (US);
Cognant LLC, Mountain View, CA (US);
Abstract
A method, a system, and an article are provided for detecting and managing anomalies associated with content presentations. An example computer-implemented method includes: obtaining a stream of data including a record of software installations on a plurality of client devices; processing the stream of data using a real-time anomaly detector to detect a first anomaly indicating that a client device was previously associated with fraudulent software installation activity; aggregating the stream of data to generate a batch record of software installations for each publisher from a plurality of content publishers; processing each batch record of software installations using a batch anomaly detector to detect a second anomaly indicating that at least one of the publishers is associated with fraudulent software installation activity; and facilitating an adjustment of content presentations on the client devices, based on at least one of the detected first anomaly and the detected second anomaly.