The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Sep. 22, 2020
Filed:
Jan. 31, 2017
Wal-mart Stores, Inc., Bentonville, AR (US);
Jun He, Fremont, CA (US);
Shankara Bhargava Subramanya, Santa Clara, CA (US);
WALMART APOLLO, LLC, Bentonville, AR (US);
Abstract
Systems and methods including one or more processing modules and one or more non-transitory storage modules storing computing instructions configured to run on the one or more processing modules and perform acts of accessing purchase information history from a website of an online retailer, training a first machine learning model configured to obtain first population demographic data for first products, coordinating a display of an advertisement associated with the first products on social media webpages of new users corresponding to at least a portion of the first population demographic data, receiving an indication that some of the new users selected the first advertisement, accessing additional information of the new users, training a second machine learning model configured to obtain additional data for the one or more first products, and coordinating a display of the first advertisement associated with the first products on additional social media webpages of additional new users.