The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Aug. 25, 2020

Filed:

Jun. 08, 2018
Applicant:

International Business Machines Corporation, Armonk, NY (US);

Inventors:

Andrew R. Jones, Round Rock, TX (US);

Gregory J. Boss, Saginaw, MI (US);

Kevin C. McConnell, Austin, TX (US);

Charles S. Lingafelt, Durham, NC (US);

John E. Moore, Jr., Pflugerville, TX (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04L 12/18 (2006.01);
U.S. Cl.
CPC ...
H04L 12/1854 (2013.01); H04L 12/189 (2013.01);
Abstract

A system and computer-implemented method for using a broadcast medium to transmit messages targeted to and received by only particular individuals or groups within an audience of the broadcast. Messages, such as alerts, polls, and advertisements, may be augmented with one or more addresses corresponding to particular individuals or groups of people with particular activity or demographic qualities. The message may be injected into and even concealed within the stream in a format that may cause an ordinary device to present the stream without having perceptibly changed it, but may allow a smart device to receive the message, determine that it was intended for a user, and present it to the user.


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