The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jul. 14, 2020
Filed:
Dec. 21, 2017
Mastercard International Incorporated, Purchase, NY (US);
Brian Williams, St. Peters, MO (US);
Christopher Eric Mullen, St. Peters, MO (US);
Mastercard International Incorporated, Purchase, NY (US);
Abstract
The disclosure updates website tags based on detected link changes. Link metadata based on a website is collected by an auto-tagger application. Previously collected link metadata associated with the website is accessed by the auto-tagger application. Upon detecting a link change between the collected link metadata and the accessed previously collected link metadata, the auto-tagger application identifies at least one auto-tagging rule associated with the detected link change. Tags of the website are updated by the auto-tagger application based on the identified at least one auto-tagging rule. Automatically detecting link changes and updating tags in response to the detected link changes enables consistent, accurate web analytics while reducing user effort required for website tag maintenance.