The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jun. 30, 2020
Filed:
Jul. 18, 2018
Zeta Global Corp., New York, NY (US);
Timothy J. Catlin, San Mateo, CA (US);
Richard E. Chatwin, Sunnyvale, CA (US);
Benjamin D. Foster, Campbell, CA (US);
Matthew R. McEachen, El Granada, CA (US);
Murthy V. Nukala, San Mateo, CA (US);
Veeravich T. Thumasathit, Los Altos, CA (US);
Zeta Global, Corp., New York, NY (US);
Abstract
In one embodiment, a method includes accessing a current-visitor context of a current visitor to a web page in a current web-browsing session. The current-visitor context includes one or more data associated with or concerning the current visitor. The method includes selecting based on the current-visitor context a particular one of multiple possible instances of the web page for presentation to the current visitor. The particular one of the multiple possible instances of the web page is substantially most likely to generate a highest expected outcome from interaction with the web page bye the current visitor as indicated by the current-visitor context.