The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jun. 09, 2020
Filed:
Sep. 24, 2018
Google Llc, Mountain View, CA (US);
Jason S. Bayer, Mountain View, CA (US);
Ronojoy Chakrabarti, Santa Clara, CA (US);
Keval Desai, San Francisco, CA (US);
Manish P Gupta, Santa Clara, CA (US);
Jill A Huchital, Saratogo, CA (US);
Willard V T Rusch, II, Woodside, CA (US);
Google LLC, Mountain View, CA (US);
Abstract
Provided herein are systems and methods of inserting content into videos based on associated text. A video content server can receive a request for video content into a video content slot of a video item played on the client device. The request can be generated responsive to execution of an encoding embedded in the video item. The video content server can identify words derived from a segment of the video item playable prior to the video content slot. The video content server can determine a topical category for the segment slot based on the identified words. The video content server can select a secondary video content item based on the topical category of the segment of the video item. The video content server can provide the secondary video content item to the client device to insert into the video content slot during the video item played on the client device.