The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jun. 02, 2020
Filed:
Dec. 30, 2014
Yahoo Holdings, Inc., Sunnyvale, CA (US);
Chunming Wang, Beijing, CN;
Jian Xu, San Jose, CA (US);
Liang Wang, Beijing, CN;
Yu Zou, Beijing, CN;
Hao Zheng, Beijing, CN;
Oath Inc., New York, NY (US);
Abstract
Method, system, and programs for providing content recommendation are disclosed. A first set of candidate content items may be generated based on a user profile, and a second set of candidate items may be generated based on the likelihood that the user will click a corresponding candidate content item in the second set. The candidate content items in the first and second sets may be ranked together using a learning model and presented to the user as content recommendations based on their rankings. The likelihood that the user will click a given candidate content item in the second set may be estimated based on similarities between the given content item and content items related to the given content item. Such a similarity may be computed based on activities performed by users who have viewed both the given content item and a related content item.