The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
May. 12, 2020

Filed:

Jul. 17, 2018
Applicant:

Foundrydc, Llc, Washington, DC (US);

Inventors:

James Manzi, Washington, DC (US);

Ned Brody, Washington, DC (US);

Assignee:

FoundryDC, LLC, Washington, DC (US);

Attorneys:
Primary Examiner:
Int. Cl.
CPC ...
G06F 17/00 (2019.01); G06F 16/957 (2019.01); H04L 29/08 (2006.01); G06F 16/951 (2019.01);
U.S. Cl.
CPC ...
G06F 16/9577 (2019.01); G06F 16/951 (2019.01); G06F 16/9574 (2019.01); H04L 67/22 (2013.01);
Abstract

Disclosed herein are embodiments of systems, methods, and products comprises a server, which receives a request from a client's electronic device to optimize one or more media elements in an optimization zone of a web page. The server may receive a slideshow or a video and determine a candidate media dataset based on images from the slideshow or video. Alternatively, the server may receive an article and determine the candidate media dataset by searching images related with key words in the article. The server may modify the markup code of the web page and publish the media element within the candidate media dataset in the optimization zone. The server may further query the click-through rate (CTR) associated with each published media element. Based on the CTR results, the server update the rendering rate of each media element to produce the maximum CTR.


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