The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Apr. 28, 2020

Filed:

Nov. 16, 2015
Applicant:

International Business Machines Corporation, Armonk, NY (US);

Inventors:

Supriyo Chakraborty, White Plains, NY (US);

Keith Grueneberg, Stewart Manor, NY (US);

Bongjun Ko, Harrington Park, NJ (US);

Christian Makaya, Summit, NJ (US);

Jorge J. Ortiz, New York, NY (US);

Swati Rallapalli, Ossining, NY (US);

Theodoros Salonidis, Boston, MA (US);

Rahul Urgaonkar, Rye, NY (US);

Dinesh Verma, New Castle, NY (US);

Xiping Wang, Scarsdale, NY (US);

Attorneys:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01); G06Q 30/02 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/0255 (2013.01);
Abstract

Methods and systems for targeted advertisement include transmitting a pre-filter to a user device, responsive to contextual information supplied by the user device to determine one or more inferences based on physical browsing information, collected at the user device, in compliance with one or more privacy policies of the user. One or more targeted advertisements are determined, using a processor, based on the one or more inferences. The one or more targeted advertisements are transmitted to the user device.


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