The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Apr. 28, 2020

Filed:

Dec. 13, 2017
Applicant:

Samsung Electronics Co., Ltd., Suwon-si, KR;

Inventors:

Soo-hong Kim, Seoul, KR;

Young-mo Kang, Seoul, KR;

Ha-na Kim, Suwon-si, KR;

Hyun-suk Kim, Seoul, KR;

Jun-yong Park, Suwon-si, KR;

Jee-hoon Park, Seoul, KR;

Sung-do Son, Yongin-si, KR;

Su-won Shin, Yongin-si, KR;

Hyun-yong Choi, Suwon-si, KR;

You-na Choo, Seongnam-si, KR;

Soo-hyun Whang, Seoul, KR;

Assignee:
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 3/14 (2006.01); G06F 3/147 (2006.01); G06F 3/0484 (2013.01); G09G 3/20 (2006.01); G09G 5/14 (2006.01); H04N 5/445 (2011.01); G09G 5/00 (2006.01); G09G 3/34 (2006.01); H04N 9/64 (2006.01);
U.S. Cl.
CPC ...
G06F 3/1446 (2013.01); G06F 3/04845 (2013.01); G06F 3/14 (2013.01); G06F 3/147 (2013.01); G09G 3/2003 (2013.01); G09G 5/00 (2013.01); G09G 5/14 (2013.01); H04N 5/44513 (2013.01); G09G 3/3406 (2013.01); G09G 2320/0626 (2013.01); G09G 2320/0666 (2013.01); G09G 2330/022 (2013.01); G09G 2340/0464 (2013.01); G09G 2340/14 (2013.01); G09G 2360/144 (2013.01); G09G 2360/145 (2013.01); H04N 9/64 (2013.01); H04N 2005/44521 (2013.01);
Abstract

A display apparatus, including a display configured to display an image, at least one sensor configured to generate sensing data relating to at least one from among a direction and an intensity of external light projected onto the display from an external light source disposed around the display, a memory configured to store background image data relating to a background image of a background area behind the display, and a processor configured to generate a content screen based on the background image data and the sensing data and control the display to display the content screen, wherein the content screen may include at least one graphic object and a shadow corresponding to the at least one graphic object disposed on the background image, and at least one of a position and a shade of the shadow is changed in response to a change in the sensing data.


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