The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Apr. 14, 2020

Filed:

Apr. 10, 2019
Applicant:

Facebook, Inc., Menlo Park, CA (US);

Inventors:

Janaka Liyanage, Panagola, LK;

David Gross-Baser, Mountain View, CA (US);

Assignee:

Facebook, Inc., Menlo Park, CA (US);

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
H04L 29/06 (2006.01); H04L 12/58 (2006.01);
U.S. Cl.
CPC ...
H04L 51/32 (2013.01);
Abstract

A user posting content to a social networking system provides a conversion definition along with the content. The conversion definition identifies a type of interaction associated with the content, such as type of interaction with the content that the user would like to track. After the content is presented to additional users, the social networking system identifies additional users performing the type of interaction with the content identified by the conversion definition. One or more metrics describing the interactions of the type of interaction associated with the content are provide to the user that posted the content.


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