The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Apr. 14, 2020

Filed:

Sep. 29, 2017
Applicant:

Facebook, Inc., Menlo Park, CA (US);

Inventors:

Honglu He, Santa Clara, CA (US);

Li Tan, Fremont, CA (US);

David Harry Garcia, Campbell, CA (US);

Assignee:

Facebook, Inc., Menlo Park, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 16/9535 (2019.01); G06Q 30/02 (2012.01); H04L 29/08 (2006.01); G06Q 50/00 (2012.01); G06F 16/9536 (2019.01);
U.S. Cl.
CPC ...
G06F 16/9535 (2019.01); G06F 16/9536 (2019.01); G06Q 30/0282 (2013.01); G06Q 50/01 (2013.01); H04L 67/22 (2013.01); H04L 67/306 (2013.01);
Abstract

An online system logs information describing presentation of content items, such as actions performed with presented content items or descriptions of presentation of content items, and uses the logged information to recommend other content items. Because of a large amount of information describing content item presentation, the online system samples the information and stores the resulting samples. To improve accuracy of the sampling, the online system adapts the sampling rate for different types of information describing presentation of content items based on amounts of the different types of information received during a specific time interval.


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